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Brand Standards

These standards define our brand identity. They reflect consistency and an engaging approach to communicating key elements of our visual brand. Below you will find the appropriate school logos and how they should be used.

These logos have been formatted for use on web pages, apparel, documents, email signatures, presentations, or signage. Please click on an element to save it. If you need higher resolution formats, vector files, or have any questions please contact the Marketing & Communications office.


ARMORIAL SEAL – ACADEMICS


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The academic mark is Knoxville Catholic High School’s signature logo. It represents the strong academic and Catholic traditions that are central to our school mission. The academic mark should be present on all academic and administrative school communications.


Armorial Seal Description and History


The crest was commissioned in the 1930s and hand drawn by the nation's leading heraldists, William F. J. Ryan. He was a designer of coats of arms for leaders of the Roman Catholic Church in the United States, a graduate of Fordham University, and one of the few American members of the Academie Internationale d'Heraldique.

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POWER C – ATHLETICS


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The Old English Power C monogram is the primary identifier for athletics at Knoxville Catholic. The Power C is instantly recognizable as the mark of a storied athletics tradition. Consistent and proper use of the primary logo not only strengthens recognition for KCHS athletics, but also builds brand equity and familiarity.

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Solid Green

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Gold with White outline 


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White with Gold outline

POWER C VARIATIONS

Click on images to copy or save.


SPIRIT MARK


The shamrock is a secondary spirit mark representing the Irish heritage of Knoxville Catholic High School. See improper usage of logos below.

DO NOT overlay the Power C or any other element on the Shamrock.


Please note that the Leprechaun is a trademark of the University of Notre Dame thus it is not included in our Brand Guidelines.

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WORDMARK & HASHTAGS


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